Digital Banter
It’s time to cut through the bullshit. Don’t be another marketer hyper-focused on fulfilling vanity metrics, in turn losing sight of your bottom line. Join co-hosts Andy Groller & James Kravic as they dive into the latest trends across digital marketing & paid media. Join weekly to find out what marketing strategies & tactics are driving REAL results and revenue.
Podcasting since 2022 • 75 episodes
Digital Banter
Latest Episodes
ABM Measurement Mayhem | Mason Cosby
Everyone’s talking about ABM, but when it comes to measuring it, most teams are flying blind. In this episode, we sit down with Mason Cosby of Scrappy ABM to break down what actually matters when it comes to tracking success in account-based pr...
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Season 4
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Episode 3
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43:03
HubSpot Horror Stories: Why Clean CRM Data is Critical for Paid Media | Alexis Garrison
Messy HubSpot data can wreck your paid media performance. Leads go missing, reporting is a nightmare, and ad dollars get wasted. In this episode of Digital Banter, we're joined by Alexis Garrison to unpack real-life HubSpot horror ...
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Season 4
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Episode 2
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56:43
Creating Impactful Messaging: Develop Clear & Persuasive Ad Copy
Crafting messaging that stands out in today’s competitive landscape is essential for effective advertising. In this episode, we’ll walk you through the core elements of building compelling ad copy that speaks directly to your audience and drive...
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Season 3
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Episode 5
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35:40
Strategizing Content for Ads: How to Adapt & Repurpose Content
Join us on Digital Banter as we dive into the next phase of our campaign planning series: making great content for paid media.We’ll cover how to adapt and repurpose your existing content for ads, and explore the latest trends and strateg...
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Season 3
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Episode 4
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47:17
